After 100 years and countless awards, Ritz-Carlton remains one of the leading and most valued providers of luxury accommodation with an extensive worldwide collection of hotels and resorts. As the globe changes immeasurably around it, the Ritz-Carlton brand has not budged from its central philosophy of unwavering commitment to service, a trait that will never lose its value.

Every property in the portfolio is required to meet the group's exacting set of Golf Standards, which have remained in place since its formative years. The Ritz-Carlton motto is, "We are Ladies and Gentlemen serving Ladies and Gentlemen", and while this may seem slightly dated, it gives an insight into the unrivalled levels of customer attention that has allowed Ritz-Carlton at the sharp end of the luxury market for over a century.